WHILE YOU SEE A CHANCE
The daily newspaper carried a story about a local company that has just purchased a pair of buildings to accommodate their anticipated growth in the next 10 years.
Instantly, I starting thinking about all the things that company will need to buy in the near future, including everything needed for building renovation, staffing, equipment, insurance, signage, stationary...the list goes on and on.
One news story about change presents selling opportunities for an amazing array of products and services, and you have nothing to lose by calling the people responsible, especially if they are not already your customer.
Pay attention to local media, industry news, and trends affecting the people or business that you can sell to and while you see a chance, take it. Be bold. Make the call.
They are definitely going to buy from someone.
Shouldn’t it be you?

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