TELEPHONE LINE

Anytime I call a business and get the “to serve you better, please select from our menu of options” routine, I wonder if it is really to serve me better or if its just so they can keep payroll costs down.

What about your customers? When they call you, are they herded into the telephone line to wait through a seemingly endless list of options? Or, worse yet, the “next available representative” holding pattern.

You might not have realized by surveys have shown that approximately 94% of people say they are “very frustrated” when they call a customer service line and the call is not answered by a person who can answer their questions.

What about your competition? Are they irritating their customers with this kind of “service”? Could you give them something better and win some new customers?